4 Ways To Increase Profits For Any Small Business According To Digital Strategist, Emmelie De La Cruz

Entrepreneur and Digital Marketing Strategist, Emmelie De La Cruz, is the business consultant behind the scenes of multi-million dollar brands. Founders trust her expertise to help them build sustainable success through growth marketing. Currently the Digital Marketing Manager for The Lip Bar and private consultant for numerous clients, De La Cruz’s zone of genius is in advising business owners on how to grow revenue, maximize and multiply return on ad spend and enhance their marketing measurements. “Customer acquisition and sales funnels are my jam,” she tells Forbes, “I work every day to help my clients answer the question ‘How are we going to find new customers at the lowest cost possible?’.”

Looking back on her experience, De La Cruz has observed that there are a common set of reasons that new business owners struggle to generate revenue. Here, she shares four principles for owning your future in entrepreneurship.